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Transparency in the Age of Accountability: Three Ways For CEOs to Stay on the Offensive
Marva Collins once said, “If you can’t make a mistake, you can’t make anything.” Mistakes are a part of life and one of the most...
The Ascendant Group - CEO Branding
Oct 31, 20203 min read
104 views


How Ego Tanks Branding and Marketing and Jeopardizes Companies
Have you ever turned to YouTube for a Do-It-Yourself home improvement project that will only take a few hours? Imagine being in the...
The Ascendant Group - CEO Branding
Oct 26, 20203 min read
100 views


Secure Business Financing Using These 3 Little Known Strategies
Covid-19 has caused the United States’ economic status to fluctuate between uncertain, devastating, and surprising. Not many people...
The Ascendant Group - CEO Branding
Oct 22, 20203 min read
106 views


3 Reasons Why Successful CEOs Need a Positive Personal Brand
As the saying goes, “hindsight is 20/20.” For many working-age employees, 2020 has arguably been the worst year of their lives, with...
The Ascendant Group - CEO Branding
Oct 19, 20203 min read
90 views


Ascendant Group’s Executive ranks as #1 Non-fiction Narrative agent on Publishers Marketplace
Ascendant Group is proud to announce that Leticia Gomez, President of the Ascendant Entertainment Division of Ascendant Group, one of the...
The Ascendant Group - CEO Branding
Oct 8, 20201 min read
168 views


American BioDefense Institute Hosts Virtual Forum
On August 13th, the American BioDefense Institute, started by our client, Ravi Starzl, launched a virtual forum to discuss passive...
The Ascendant Group - CEO Branding
Sep 1, 20202 min read
89 views


Your Personal Diversity Matters
There has been a great deal of discussion around diversity in the last few decades. Let's talk about why each person in your team,...
The Ascendant Group - CEO Branding
Aug 28, 20201 min read
75 views


Ascendant CEO Featured on Business Method Podcast
Ascendant Group CEO, Raoul Davis recently made a guest appearance in The Business Method Podcast. Hosted by Chris Reynolds, a...
The Ascendant Group - CEO Branding
Aug 20, 20201 min read
58 views


What is Holding You Back as a Leader?
Here is an excerpt from an article written by Ascendant’s Chief Strategy Officer, Merilee Kern, click here to read the full article. If...
The Ascendant Group - CEO Branding
Aug 13, 20201 min read
74 views


Vulnerability: A Key Attribute for Leaders Post-Covid-19
Here is an excerpt from an article written by Ascendant’s Chief Strategy Officer, Merilee Kern, click here to read the full article....
The Ascendant Group - CEO Branding
Jul 16, 20201 min read
212 views


Leading Bilingual Latina Literary Agent Participates in Global Forum
We-Will-Thrive recently hosted its largest 24-hour Online Live Event: WE WILL THRIVE! aired May 23rd. It was 24 hours of concentrated...
The Ascendant Group - CEO Branding
Jul 1, 20202 min read
59 views


Why Generation Z Should be on Your Radar
With a population of about 90 million and $143 billion in spending power, Generation Z is a rapidly rising consumer group in the United...
The Ascendant Group - CEO Branding
Jun 29, 20203 min read
112 views


Must-have Traits for Courageous Leadership in a Post-Pandemic Workplace
While some contest, or outright refute, whether or not former British Prime Minister Winston Churchill said, “Success is not final,...
The Ascendant Group - CEO Branding
Jun 8, 20201 min read
47 views


Key to Success in the Virtual Space: Being Human
With millions unemployed and all industries across the country suffering from the fallout of the COVID-19 virus, there is a lot of...
The Ascendant Group - CEO Branding
May 28, 20202 min read
51 views


It's the end of the world (as we know it). And my business feels just fine.
CEO Branding in the Age of Coronavirus While governors and groundhogs may be telling you to hunker down, now is not the time to follow...
The Ascendant Group - CEO Branding
Mar 23, 20204 min read
391 views


Brand Building Beyond Services and Products
In this era, business are leaning more to experiences rather than products or services. Ultimately, in a world where products are...
The Ascendant Group - CEO Branding
Mar 17, 20202 min read
31 views


Risks to Corporate Branding
At the time of managing or working in our personal or business brand, there are actions that we must avoid in order to not harm it. There...
The Ascendant Group - CEO Branding
Mar 11, 20203 min read
57 views


Perception vs Reality
The success of a company or a product lies in a variety of factors such as quality, innovation or providing good customer service and...
The Ascendant Group - CEO Branding
Mar 2, 20203 min read
194 views


Three Effective Strategies for CEO Branding to Grow Your Business
Many of my clients ask me: “Why is branding so important?” Regardless of the kind of business you’re in, CEO branding benefits the...
The Ascendant Group - CEO Branding
Feb 19, 20203 min read
44 views

Branding in the Workplace
Whether you’re a CEO of a Fortune 500 company or working your way up the leadership ladder, personal branding can significantly benefit...
The Ascendant Group - CEO Branding
Feb 5, 20203 min read
29 views
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