CEO Branding Insights | Ascendant Group Blog

How to Increase Your Sales through CEO Branding

Oct 7, 20193 min read

How to Increase Your Sales through CEO Branding

Innovative companies are universally known for their successful products or valuable services, but superior customer service is...

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Ascendant Group listed as one of 50 Innovative Companies to Watch in 2019

The Ascendant Group - CEO Branding

Sep 23, 20191 min read

Ascendant Group listed as one of 50 Innovative Companies to Watch in 2019

“CEO branding is about as effective as the branding of a company. An executive who is widely recognizable often ends up becoming a...

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The Ascendant Group - CEO Branding

Aug 5, 20191 min read

Think Global Conference

The 2019 Annual Think Global Conference will be two days full of inspiration, education, and networking. The conference serves as a...

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The Ascendant Group - CEO Branding

Jul 29, 20192 min read

Building a Stronger CEO Brand

“Business isn’t just B2B or B2C anymore. It is now H2H, human to human connectivity.” – Raoul Davis Nurturing a business or a brand to...

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TIPS FOR SUCCESSFUL BUSINESS IN THE MIDDLE EAST AND ASIA

Ascendant

Jun 17, 20193 min read

TIPS FOR SUCCESSFUL BUSINESS IN THE MIDDLE EAST AND ASIA

With the global business landscape shift that has taken place over the last two decades, you might become a minority in a few years if...

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THREE STRATEGIES TO CAPITALIZE ON CAUSE-CONSCIOUS CONSUMERISM

Ascendant

Jun 10, 20194 min read

THREE STRATEGIES TO CAPITALIZE ON CAUSE-CONSCIOUS CONSUMERISM

In today’s business climate, where the marketplace is far more socially minded, philanthropy, corporate social responsibility and...

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THREE REASONS TO DEVELOP A JOINT VENTURE

Ascendant

Jun 3, 20193 min read

THREE REASONS TO DEVELOP A JOINT VENTURE

When a company thinks of different avenues to expand its operations, the first thing that comes to mind isn't typically a joint venture....

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Ascendant

May 27, 20192 min read

JESSICA YELLIN JOINS THE ASCENDANT GROUP AS THE HEAD OF SOUTH AFRICAN DIVISION

The Ascendant Group welcomes Jessica Yellin as Head of South African Division with a role to enhance the firm’s global division Jessica...

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HOW TO USE CEO BRANDING TO GAIN VISIBILITY FOR YOUR COMPANY

Ascendant

May 20, 20192 min read

HOW TO USE CEO BRANDING TO GAIN VISIBILITY FOR YOUR COMPANY

Most companies fail to leverage one of their most compelling and distinguishable points — the CEO’s brand. CEO branding starts with...

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Ascendant

May 13, 20193 min read

HOW TO MASTER YOUR PERSONAL BRAND BY THINKING LIKE A CEO

While the term "personal branding" may be thrown around in work circles, do you really know what it means? Personal branding is...

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HOW EGO TANKS BRANDING AND MARKETING PROFESSIONALS’ PROGRESS AND JEOPARDIZES COMPANIES

Ascendant

May 6, 20193 min read

HOW EGO TANKS BRANDING AND MARKETING PROFESSIONALS’ PROGRESS AND JEOPARDIZES COMPANIES

Many different factors can play a role in declining or stalling revenues, and one of the easiest to fix and yet hardest to admit is how...

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Ascendant

Apr 29, 20193 min read

FOUR ENTREPRENEURS SHARE INSIGHTS ABOUT INNOVATION AS A BRAND DRIVER

Innovation is a critical driver of many well-known brands. Think about it: If you are not offering something fundamentally new, then how...

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Ascendant

Apr 22, 20193 min read

FORMER EXEC. VP, UNIVERSAL STUDIOS, SR VP, 20th CENTURY FOX NEAL LEMLEIN JOINS THE ASCENDANT GROUP

This press release was orginally distributed by ReleaseWire With a role to enhance both the business’s global footprint while growing the...

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Ascendant

Apr 15, 20193 min read

EZZ ELDIN EL NATTAR, CHAIRMAN OF ASCENDANT GLOBAL, A DIVISION OF THE ASCENDANT GROUP INVITED

Located at the Safir Hotel in Cairo, Egypt, from October 5th – 7th, 2017, the Arab Marketing & PR Summit is a wonderful opportunity to...

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Ascendant

Apr 8, 20192 min read

ASCENDANT GROUP HAS BEEN AWARDED THE 2016 CORPORATE BRAND STRATEGY FIRM OF THE YEAR FOR EXCELLENCE

Wealth & Finance International (www.wealthandfinance-intl.com) is a monthly publication, dedicated to delivering high quality informative...

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Ascendant

Apr 1, 20192 min read

ASCENDANT GROUP RECEIVES CORPORATE BRAND STRATEGY FIRM OF THE YEAR & AWARD FOR EXCELLENCE IN CEO

After over 42,000 votes cast, Ascendant Group was awarded the above achievement for excellence in what it does best: Executive Branding....

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6 STEPS FOR CREATING A BETTER COMPANY CULTURE THROUGH PLAY

Ascendant

Mar 25, 20194 min read

6 STEPS FOR CREATING A BETTER COMPANY CULTURE THROUGH PLAY

While change has always been a necessary component of business, never before has the pace of change come at organizations as rapidly as...

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5 BRANDING TRENDS YOUR SMALL BUSINESS CAN’T IGNORE

Ascendant

Mar 18, 20192 min read

5 BRANDING TRENDS YOUR SMALL BUSINESS CAN’T IGNORE

When you’re a small business owner, it can be tempting to stick to tried and true methods for branding and promoting your business....

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Ascendant

Mar 11, 20192 min read

ASCENDANT GROUP LAUNCHES OFFICE IN CAIRO TO EXPAND CEO BRANDING FOCUS GLOBALLY

Vantage BDS, an Egyptian business development solutions company signed a partnership agreement with Ascendant Group, the global...

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WHAT AMERICANS THINK ABOUT CEOS SPEAKING OUT – IMPORTANT CEO BRANDING TAKEAWAYS

Ascendant

Mar 4, 20195 min read

WHAT AMERICANS THINK ABOUT CEOS SPEAKING OUT – IMPORTANT CEO BRANDING TAKEAWAYS

A recent report on the topic of CEO Activism recently came out and it has huge takeaways regarding CEO branding. Here are some...

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