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Improving your brand through Social Media
Social media has come to an era where people can run their business completely online and be very successful at it. The same...
The Ascendant Group - CEO Branding
Jan 13, 20203 min read
114 views

Humanize Your Brand
Many people do not trust faceless corporations. When consumers buy from companies or organizations, they usually do it with people they...
The Ascendant Group - CEO Branding
Dec 11, 20193 min read
16 views

California recently signed a law for College Athletes Branding
California recently signed a law that allows college athletes to hire public and relations companies (PR) to promote personal branding...
The Ascendant Group - CEO Branding
Oct 28, 20192 min read
39 views


Honoring Others: 7 Prompts for what to say for rank promotions, awards, and ceremonies
This article is a contribution from one of our strategic partners who does speech writing for CEOs, executives, and more. Rank promotions...
The Ascendant Group - CEO Branding
Oct 14, 20193 min read
1,364 views


How to Increase Your Sales through CEO Branding
Innovative companies are universally known for their successful products or valuable services, but superior customer service is...
The Ascendant Group - CEO Branding
Oct 7, 20193 min read
32 views


Ascendant Group listed as one of 50 Innovative Companies to Watch in 2019
“CEO branding is about as effective as the branding of a company. An executive who is widely recognizable often ends up becoming a...
The Ascendant Group - CEO Branding
Sep 23, 20191 min read
36 views


Think Global Conference
The 2019 Annual Think Global Conference will be two days full of inspiration, education, and networking. The conference serves as a...
The Ascendant Group - CEO Branding
Aug 5, 20191 min read
57 views


Building a Stronger CEO Brand
“Business isn’t just B2B or B2C anymore. It is now H2H, human to human connectivity.” – Raoul Davis Nurturing a business or a brand to...
The Ascendant Group - CEO Branding
Jul 29, 20192 min read
50 views


TIPS FOR SUCCESSFUL BUSINESS IN THE MIDDLE EAST AND ASIA
With the global business landscape shift that has taken place over the last two decades, you might become a minority in a few years if...
Ascendant
Jun 17, 20193 min read
43 views


THREE STRATEGIES TO CAPITALIZE ON CAUSE-CONSCIOUS CONSUMERISM
In today’s business climate, where the marketplace is far more socially minded, philanthropy, corporate social responsibility and...
Ascendant
Jun 10, 20194 min read
39 views

THREE REASONS TO DEVELOP A JOINT VENTURE
When a company thinks of different avenues to expand its operations, the first thing that comes to mind isn't typically a joint venture....
Ascendant
Jun 3, 20193 min read
42 views

JESSICA YELLIN JOINS THE ASCENDANT GROUP AS THE HEAD OF SOUTH AFRICAN DIVISION
The Ascendant Group welcomes Jessica Yellin as Head of South African Division with a role to enhance the firm’s global division Jessica...
Ascendant
May 27, 20192 min read
57 views


HOW TO USE CEO BRANDING TO GAIN VISIBILITY FOR YOUR COMPANY
Most companies fail to leverage one of their most compelling and distinguishable points — the CEO’s brand. CEO branding starts with...
Ascendant
May 20, 20192 min read
1,172 views

HOW TO MASTER YOUR PERSONAL BRAND BY THINKING LIKE A CEO
While the term "personal branding" may be thrown around in work circles, do you really know what it means? Personal branding is...
Ascendant
May 13, 20193 min read
37 views


HOW EGO TANKS BRANDING AND MARKETING PROFESSIONALS’ PROGRESS AND JEOPARDIZES COMPANIES
Many different factors can play a role in declining or stalling revenues, and one of the easiest to fix and yet hardest to admit is how...
Ascendant
May 6, 20193 min read
25 views


FOUR ENTREPRENEURS SHARE INSIGHTS ABOUT INNOVATION AS A BRAND DRIVER
Innovation is a critical driver of many well-known brands. Think about it: If you are not offering something fundamentally new, then how...
Ascendant
Apr 29, 20193 min read
54 views


FORMER EXEC. VP, UNIVERSAL STUDIOS, SR VP, 20th CENTURY FOX NEAL LEMLEIN JOINS THE ASCENDANT GROUP
This press release was orginally distributed by ReleaseWire With a role to enhance both the business’s global footprint while growing the...
Ascendant
Apr 22, 20193 min read
178 views


EZZ ELDIN EL NATTAR, CHAIRMAN OF ASCENDANT GLOBAL, A DIVISION OF THE ASCENDANT GROUP INVITED
Located at the Safir Hotel in Cairo, Egypt, from October 5th – 7th, 2017, the Arab Marketing & PR Summit is a wonderful opportunity to...
Ascendant
Apr 15, 20193 min read
110 views


ASCENDANT GROUP HAS BEEN AWARDED THE 2016 CORPORATE BRAND STRATEGY FIRM OF THE YEAR FOR EXCELLENCE
Wealth & Finance International (www.wealthandfinance-intl.com) is a monthly publication, dedicated to delivering high quality informative...
Ascendant
Apr 8, 20192 min read
25 views

ASCENDANT GROUP RECEIVES CORPORATE BRAND STRATEGY FIRM OF THE YEAR & AWARD FOR EXCELLENCE IN CEO
After over 42,000 votes cast, Ascendant Group was awarded the above achievement for excellence in what it does best: Executive Branding....
Ascendant
Apr 1, 20192 min read
48 views
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