Businesses and consumers may be continents apart, but Ascendant Group’s global team specializes in Human-2-Human marketing strategies...

There’s a lot of hype about Human-to-Human marketing and its effectiveness at increasing loyalty and your profit margin. But...

Business cards and billboards still exist, but customers are far more likely to save your information by using Instagram or Facebook. If...

It’s back to school season, and for parents who began working from home, it’s a respite from kids making unannounced appearances during...

We know that the steps in branding are defining your brand, determining the target audience, connecting with that audience, launching the...

Over the past decade, the actions of executives have often been correlated to the success of their companies and even the actions of the...

Marva Collins once said, “If you can’t make a mistake, you can’t make anything.” Mistakes are a part of life and one of the most...